# Misleading claims undermine credibility — dev spec
Site: nomadinternet.com · Priority 9 · High · Effort: Medium (2-5 days)

## Problem
Unsubstantiated claims like 'America's Largest' and 'SHOP WITH CONFIDENCE' conflict with external complaints.

## Evidence (from the live site)
> Join America's Largest Wireless Internet Provider Featuring
> SHOP WITH CONFIDENCE

## Current state
notes: Claims lack supporting evidence.

## Required change
notes: Replace or substantiate claims with verifiable data; pair confidence with guarantee.

## Acceptance criteria
- GIVEN a first-time visitor on the affected page
- WHEN the change is live
- THEN Replace or substantiate claims with verifiable data; pair confidence with guarantee.
- AND no layout regression at 375px / 768px / 1280px
- AND the changed control is keyboard-reachable with an accessible name

## Tracking
- Fire `cro_misleading_claims_undermine_credibility` on interaction with the changed element
- Verify the event fires in BOTH variants before opening traffic

## Test plan
- Two-proportion z-test, 95% significance, 80% power
- 315,206 visitors per variant to detect a 5.0% relative lift
- Run at least one full business cycle; not testable at current traffic

## Rollback
Feature-flag the change; revert if the primary metric drops for 3 consecutive days.
