9
High
Pricing & Plans
Half-size guidance hidden
The product page for Anytime Ankle Sock does not display a price or size selector in the rendered crawl, and the collection page's size filter note about half sizes is only in fine print, creating a potential expectation gap for customers expecting standard sizing.
scroll ↕ — this is the live page
⚠ Half-size guidance hiddenThe product page for Anytime Ankle Sock does not display a price or size selector in the rendered crawl, and the collection page's size filter note …
Fix
Evidence
Observed on the live site
✓ Flagged independently by 1 of 7 analysts
- The product page inventory shows no prices or size selector in the body sample, and the direct_signals for the product page are not provided (only for other pages). The collection page body sample includes 'Most of our shoes only come in full sizes. If you're a half size, select your nearest whole size too.' in the filter section, which is not prominent on product pages.
Business case
If this change wins
$35,381 – $176,904
annual opportunity if it wins
Medium
Effort — 2-5 days
not testable at current traffic
A/B test duration
Prioritisation
PXL score: 4 / 10
| Question | Answer | Points |
|---|---|---|
| Is the change above the fold? | No | 0 |
| Is the change noticeable in under 5 seconds? | Yes | 2 |
| Does it add or remove an element? | Yes | 1 |
| Does it run on a high-traffic page? | Yes | 1 |
| Discovered via user testing? | No | 0 |
| Discovered via qualitative feedback (survey, support)? | No | 0 |
| Supported by heatmaps or session recordings? | No | 0 |
| Found via digital analytics or real-user field data? | No | 0 |
| Verified by direct technical measurement? | No | 0 |
Implementation
Hand this to your developer
- Surface
- Pricing & Plans — PRICING PAGE | PRODUCT PAGE
- Problem
- The product page for Anytime Ankle Sock does not display a price or size selector in the rendered crawl, and the collection page's size filter note about half sizes is only in fine print, creating a potential expectation gap for customers expecting standard sizing.
- Current state
- h1: Anytime Ankle Sock; cta: Get Notified; notes: No price or size selector visible in the rendered crawl; half-size guidance only in collection filter.
- Change
- h1: Anytime Ankle Sock; cta: Add to Cart; notes: Ensure price and size selector are visible on product page; add half-size guidance near size selection.
- Acceptance criteria
- GIVEN a first-time visitor on the affected page
WHEN the change is live
THEN Ensure price and size selector are visible on product page; add half-size guidance near size selection, with no regression at 375px and 1280px widths. - Tracking
- event: cro_half_size_guidance_hidden on interaction with the changed element; verify it fires in BOTH variants before opening traffic.
- Success metric
- conversion rate
- QA checklist
- Chrome / Safari / Firefox · 375px + 1280px · keyboard reachable · screen-reader name present · no CLS introduced
- Effort
- Medium — 2-5 days
- Test plan
- 299,882 visitors per variant (95% significance, 80% power); not testable at current traffic.
- Rollback
- Feature-flag the change; revert the flag if the primary metric drops for 3 consecutive days.